WORKSCOPE OF WEBMASTER

Building , maintaining and managing a websites’s technical and content aspects
to ensure it is functional, secure, and user-friendly.
Key duties involve:
1. fixing technical issues,
2. optimizing site performance and search engine visibility (SEO),
3. updating content, and
4. analyzing user behavior to improve the overall experience and support business goals.
Technical management
• Website development and maintenance: Build, update, and maintain website code, functionality, and design using languages like HTML and JavaScript.
• Server management: Configure, troubleshoot, and maintain web servers, including virtual or cloud-based servers.
• Security: Ensure the website is secure, perform regular backups, and manage user access and permissions.
Marketing strategies
• Content management: Update website content and work with content creators to ensure accuracy and engagement.
• SEO: Implement SEO strategies, perform keyword research, and analyze site traffic to improve search engine rankings.
• Chanels : create new marketing channels to address gen x community ie FB , IG , Tik Tok
• Performance analysis: Monitor and analyze site performance and user analytics to identify areas for improvement.

A student (Degree/Diploma) in Computer Science, Information Systems, Accounting, or related fields.